Investigative Exercise 8. - CURRENT AWARENESS POST

Investigative Exercise 8. - CURRENT AWARENESS POST

The first video is a TED talk about web companies tailoring online content to personal tastes, and influencing the results of news and search results. The inadvertent result of this is users becoming enclosed within in a "filter bubble and don't get exposed to information that could challenge or broaden our worldview." Eli Pariser puts forward the point that "this will ultimately prove to be bad for us and bad for democracy", and delves into the need for a updated equivalent of journalistic integrity for the technological age.

http://www.youtube.com/watch?v=B8ofWFx525s

Investigative Exercise 5 Social Networking

I think that libraries should participate in social media, because it allows libraries to engage with people who aren't present in the physical library building to an extent not previously possible. Libraries can use social media to reach and communicate with people effectively, as social media plays an increasingly noticeable role in the lives of people in the 21st Century. The use of social media by libraries, can help to cement the notion of libraries as connecting points to digital resources, and is therefore important for the library of the future